Binance selects Triple-A as Global Cryptocurrency Payment Gateway

SINGAPORE, 2 June, 2022 –

• Triple-A has been selected as a Global Cryptocurrency Payment Gateway for Binance Pay.

• Novelship, Asia’s fastest growing online marketplace for limited edition sneakers, streetwear and collectibles, is one of the many merchants that now accept cryptocurrency payments via Binance Pay. 


Binance Pay is the bridge between Binance, the world’s leading cryptocurrency infrastructure provider, with the retail world.

This partnership with Triple-A gives merchants like Novelship access to the spending power of a 300+ million strong and growing crypto user base.

“We could not be more excited to announce Triple-A as a strategic payment partner.” Pakning Luk, Regional Head of Business Development, Binance Pay stated “This cements Binance Pay’s mission in providing businesses and consumers a contactless, borderless and secure cryptocurrency payment experience.”

“At Novelship, It is in our DNA to constantly listen to our customers and provide them with an elevated shopping experience every time they shop with us. In a recent survey, an overwhelming number of our customers showed keen interest in paying using alternative assets such as cryptocurrency,” said Richard Xia, CEO of Novelship. “Thanks to Triple-A and Binance Pay, we are able to stay agile, adopt new payment technologies, and meet our customers’ needs swiftly.”

Novelship is not the only retailer staying ahead of the crypto curve. Charles & Keith, a fashion house with worldwide presence, also launched cryptocurrency as a payment mode earlier this year.


“Triple-A is seeing strong demand from businesses to offer crypto payments, which is of course driven by their consumers.” Eric Barbier, CEO and founder of Triple-A said. “We are pleased to work with Binance Pay and Novelship to satisfy this growing market need.”

This news follows the recent announcement that Triple-A is the first Singapore-based participant selected to join a group of five elite startups for the Visa Accelerator Program, designed to take commercially successful FinTech startups to the next level.

About Triple-A:
Triple-A helps businesses increase their revenue by enabling crypto payments and payouts, giving them access to the spending power of the fast-growing 300m+ cryptocurrency users. With its white-label, easy setup, instant confirmation, locked-in exchange rate, real-time fiat conversion, and no chargeback crypto payment solution, Triple-A meets the needs of all businesses. This includes e-commerce merchants, retailers, game providers, PSPs, fintech, marketplaces and tech companies. The company is licensed by MAS, the Monetary Authority of Singapore (Singapore’s Central Bank), allowing partners to operate in a fully compliant and regulated environment. To learn more, visit https://newtriplea.wpengine.com/.

About Binance Pay:
Binance Pay is a contactless, borderless, and secure user-to-user cryptocurrency payment feature on the Binance App. Binance Pay allows users and merchants to send and receive crypto payments around the world without incurring special handling fees for using crypto.

About Novelship:
Novelship is a leading online destination for buyers and sellers of limited-edition sneakers, streetwear and collectibles from the world’s most popular and cutting-edge brands. Serving the sneaker and streetwear community across Asia, Novelship is Asia’s fastest growing marketplace for enthusiasts to buy and sell from brands such as Nike, Air Jordan, Yeezy, Supreme and Kaws. Novelship carefully curates and professionally authenticates every item in its collection. Be part of our community on www.novelship.com.

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